Bud Light Whatever U.S.A. – Catalina Island
Our friends at AB / Bud Light ran a great marketing campaign in 2014/2015 where they rolled into town, took over basically everything, and invited as many people as they could to partake in a weekend of all inclusive marketing and entertainment. Road WiFi supported multiple sites on Catalina island, including the golf course clubhouse, which housed the back of house production staff. We covered the main strip of Catalina with WiFi for the attendees, offering seamless roaming from the time they got off the ferry boat. We also took care of a remote beach where the event hosted concerts, and the inside of the Avalon Theater for a dinner party.